Gene Dillard’s creativity and account managing skills have benefited major advertising agencies including McCann Erickson, Tracy-Locke, Dillard-Lavine, BRSG Advertising, and Food for Thought. He is currently president of FoodWise Group, a division of AdWise Group that specializes in food marketing and advertising. In addition to legions of food-related marketers like Borden, Kraft Foods, Sara Lee, Frito Lay, and Schlotzky’s, he has served a range of clients including Exxon, Texas Instruments, Haliburton, Lennox, LSG Sky Chefs, Chase Bank, Billy Graham Evangelistic Association, and Crown Plaza Hotels.
gene’s Answers to Random Questions:
My first job in advertising was – painting greetings on retail display windows
I grew up in – Bartlett, Texas. The playground of Central Texas.
I have a low tolerance for – people who promise but don’t deliver.
My strengths are – ability to see both advertising strategic issues and creative
issues at the same time.
My weaknesses are – weekends and chicken-fried steak in the Hill Country
If I were a superhero my super power would be – super strength.
The last book I read was – Rhino Ranch by Larry McMurtry.
If I could visit anywhere in the world – I would go to Italy.